To promote and encourage a positive work-life balance, TJX envisaged a wellness space where its employees could come for a peaceful and energising experience, and features a gym, spin and yoga studios, massage rooms and wellness rooms. In order to differentiate between the wellness space and the rest of the building, the space required an independent identity and was named “The Club”.
Designed in collaboration with architect’s Sheppard Robson, we chose a palette of soft greens and creams to give the space a relaxing feel, which was further complemented through the use of plant imagery on wall graphics and art.
Taking inspiration from the logo we designed for “The Club”, we also created a bespoke font for the signage within the space. This was applied as 3D letters and numerals with an elegant copper-coloured finish.
CLIENT
TJX Europe Ltd.
PARTNERS
TJX Europe Ltd.
Sheppard Robson & ID:SR
PRODUCTION
Creative Direction - Dan Moscrop
Design Director - Nacho Varone
Designer - Sonia Torosyan-Compton
Project Manager - Alice Chilton
LONDON
3D1 ZETLAND HOUSE, 5-25 SCRUTTON STREET, LONDON, EC2A 4HJ
BARCELONA
THE SOCIAL HUB C/ DE
CRISTÓBAL DE MOURA, 49, BARCELONA 08019